Shani M. Fenderson seated in a burgundy suit and tortoiseshell glasses.

Shani M. Fenderson

Business Consultant and Author

Full Circle Consulting™
Founder and Principal Consultant

BS in Organizational Leadership
University of Oklahoma

Organizational Leadership and Consulting

Closing the Gap Between Leadership and the Frontline

Most organizations know their costs: turnover, disengagement, complaints, and stalled change. Few can see where those costs begin. Shani Fenderson assesses organizations at every level at once, from the executive suite to the frontline, and delivers the findings and training each level needs to act on them.

Her work draws on three decades of client-facing leadership, a BS in Organizational Leadership from the University of Oklahoma, and a parallel career as an artist, publicist, journalist, publisher, and author.

Shani Fenderson in a burgundy suit leaning against a desk with a Focus Plan Execute nameplate.

Mission

To build organizational cultures where leadership and employees are genuinely aligned, where every person at every level has the tools, the language, and the support to contribute to a functioning, healthy, high-performing organization.

Vision

To be the most honest voice in organizational consulting: the one that walks into a building, talks to everyone, listens to everyone, and tells the truth about what it finds.

42%down from 62% in 2024

Only 42% of frontline workers say their company's leaders understand their problems.

In the same survey of more than 5,600 executives, managers, and frontline workers, 71% said daily operational problems had made them consider leaving their jobs (Ewen, 2026). That disconnect is the gap Full Circle Consulting™ was built to close.

“[Shani] is the consummate professional and demonstrates the highest integrity. I highly recommend her.”

David J. Smith, MBA, David J. Smith and Associates

Areas of Expertise

Whole-Organization Assessment

Through Full Circle Consulting™, a multi-level diagnostic that treats frontline experience as primary evidence, not an afterthought.

Leadership and Workforce Training

A dual-audience training suite written separately for leaders and employees across six core topics.

Strategic Communication

Three decades of journalism, public relations, and broadcast work applied to how organizations deliver their message.

Publishing

Publisher with AuricYield™ and May House Press & Publications LLC™, and author of the Breaking the Broke Cycle series.

Guiding Principles

Define Before Solving

Separate the immediate issue from the larger problem before recommending anything.

Understanding Over Delivery

A message has succeeded only when the audience understands it.

Measure and Revisit

A solution is finished only when it holds up against the original problem.

About Shani

Shani M. Fenderson is a business consultant, author, and the founder and principal consultant of Full Circle Consulting™. She combines whole-organization assessment, strategic communication, and frontline insight to help organizations close the gap between leadership decisions and employee experience.

With more than three decades of client-facing leadership in corporate credit, residential care, customer operations, and public service, she brings a practitioner's understanding of how organizations work at every level. Her career began in 1994 on a retail shipping dock, where she was the only woman on the crew, and moved into a corporate credit office managing high-end and Fortune 500 accounts.

A frontline-first strategist, Shani builds frameworks that hold up under scrutiny. She helped write the program design and marketing plan that brought Shiru Residential Homes through stringent state and local licensing, and the owner continues to consult with her decades later. For nearly two decades, she has served on the advisory team of David J. Smith and Associates, a training and business consultancy, co-consulting on marketing, media relations, and women's buying trends. Today, as a Family Services Specialist II with the Oklahoma Department of Human Services, she mentors new staff and guides colleagues on policy.

Through May House Press & Publications LLC™, which she has led since 2005, Shani has supported publicity, sponsorship, and event marketing for entertainment and charity projects. These include the Urbain Management and Teen Vogue International Model Search Tour, the Aces Against AIDS campaign benefiting the Elton John AIDS Foundation, and Merci-Belle: The Look of LA, a fashion and music event benefiting children with autism. She has written bios and electronic press kits for actors and recording artists.

Shani has been a registered freelance journalist since 1995. As News Editor of Viewpoints, Riverside Community College's student newspaper, she won first place for an opinion story on music and second place for a news story in the Riverside County college journalism competition. She was also on the staff that earned the Associated Collegiate Press National Pacemaker Award in 2004. From 1998 to 2004, she founded and published SouthSyde Magazine and SouthSyde Soul.

She later founded AuricYield™, a financial literacy imprint whose flagship series, Breaking the Broke Cycle, helps readers build lasting financial stability. She holds a BS in Organizational Leadership from the University of Oklahoma and is a member of the Project Management Institute.

Shani Fenderson seated in a burgundy suit against a burgundy backdrop.

Full Circle Consulting™

Founder and Principal Consultant

Where Organizational Alignment Drives Enterprise Performance

Full Circle Consulting™ is an organizational leadership consulting and training firm built on one insight: sustainable performance requires assessment and development at every level of an organization, not just at the top.

Organizational dysfunction rarely stays where it starts. A miscommunication at the top, a policy that works against the people it was meant to serve, or a leadership style that creates fear instead of performance moves through every layer until it surfaces as turnover, disengagement, or crisis. Most consulting enters at the symptom and works downward. Full Circle™ enters at every level at once and works toward the root.

The Full Circle model: leadership, management, and frontline rings assessed together inside one continuous circle. LEADERSHIP MANAGEMENT FRONTLINE primary evidence Assessed together, in one engagement
Shani Fenderson seated at her desk with arms crossed.

Full Circle Consulting™ was not built to be the largest organizational consulting firm. It was built to be the most honest one.

Shani M. Fenderson, Founder
FULL CIRCLE CONSULTING™
The Model At A Glance

EVERY LEVEL AT ONCE

Leadership effectiveness and employee experience are assessed as parallel, connected data streams.

FRONTLINE AS EVIDENCE

No engagement is complete until the frontline has been heard.

DUAL-AUDIENCE TRAINING

Leaders and employees receive training written in the language each actually uses.

HONEST ASSESSMENT

Findings tell an organization what it needs to know to change, not what it wants to hear.

MEASURED OUTCOMES

Every recommendation is paired with a baseline and a measure leadership can track, then reviewed against the original problem.

ALIGNMENT

Leadership that understands the ground, and a workforce that understands the goal.

The Engagement

  1. Phase 1Initial AssessmentOrganizational intake, leadership interviews, confidential employee one-on-ones, frontline surveys and focus groups, and culture observation.
  2. Phase 2Diagnostic ReportWritten findings with evidence-based recommendations, prioritized by urgency and impact.
  3. Phase 3Action PlanningA facilitated working session with leadership to build an executable response plan.
  4. Phase 4Implementation SupportOngoing support to carry out the plan, with each recommendation measured against its baseline at set review points.

Methodology, Values, and Services

Full Circle™'s difference is structural, not stylistic. Where conventional consulting diagnoses from the top and trains downward, Full Circle™ assesses from every direction at once and delivers differentiated tools to each audience, because leadership and employees are not the same audience.

The Gap in the Market

What the Market OffersWhat It Misses
Executive coaching and C-suite developmentChange does not reach below the director level.
Large-scale workforce transformationEmployee experience is treated as an output, not a diagnostic input.
HR compliance and policy developmentCompliance is not culture. Policies do not change how people behave.
Generic leadership trainingOne-size-fits-all content that does not reflect real environments.
Employee engagement surveysSurveys diagnose sentiment but do not deliver the change that addresses it.

Core Values

Whole-Organization Thinking

Every engagement considers every level. No consultation is complete until the frontline has been heard.

Honest Assessment

Organizations hear what they need to know to change, not what they want to hear.

Practical Utility

Every tool, packet, and framework is built to be used, not filed.

Mission Over Comfort

Built to serve organizations underserved by conventional consulting, including those whose employees rarely see a consultant.

Dual Fluency

Fluent in the language of executive performance and the language of frontline reality. Alignment requires both.

Safe to Speak

One-on-one conversations stay confidential. Group session results are shared openly as aggregate data, never tied to an individual, so people can tell the truth without fear of backlash.

Proprietary Training System Suite

Six core topics, each delivered in a Leadership Version and an Employee Version, thirteen documents in all. Available for licensing or facilitated delivery.

  1. Topic 1Communication and Conflict ResolutionAll industries
  2. Topic 2Team Dynamics and CollaborationAll industries
  3. Topic 3Performance ManagementAll industries
  4. Topic 4Employee Well-Being and Mental HealthAll industries
  5. Topic 5Client-Facing Conflict ResolutionRetail, healthcare, corporate, and nonprofit
  6. Topic 6Crisis, Tragedy, and Emergency ResponseLeadership, employee, and joint protocol versions

Sectors Served

Mid-Size CorporationsFortune 500 and EnterpriseHealthcare and Social ServicesNonprofit and Community OrganizationsRetail and Hospitality

Example in Practice

Turnover on the Frontline

An illustrative scenario showing how an engagement works. It is not based on a specific client.

The Starting Point
A mid-size organization is losing frontline staff. Leadership believes pay is the cause.
Initial Assessment
Employee one-on-ones surface two issues pay does not explain: schedules change with little notice, and information is lost between shifts. Managers report the same gaps, which never reached leadership because complaints stopped at the supervisor level.
Diagnostic Report
The root problem is how scheduling decisions and shift handoffs are communicated, not pay alone.
Action Planning
Leadership and staff agree on two-week schedule notice and a handoff checklist built by the people who use it. Each audience receives its own version of the findings.
Implementation Support
Turnover and missed handoffs are reviewed at 90 days. If either has not improved, the diagnosis is revisited.

Client Confidentiality and Agreements

Frontline honesty depends on trust. Full Circle Consulting™ protects it with three agreements, each written for a different audience, and with engagement forms that keep every participant anonymous.

Client Agreement and Confidentiality Terms

Signed by Full Circle Consulting™ and the client organization. It protects the client's internal information and Full Circle's methodology and training materials. Leadership agrees not to request the identity of any employee who takes part in a one-on-one.

One-on-One Confidentiality Statement

Given to each employee before a one-on-one. Full Circle commits to keeping the conversation confidential and reporting themes only, never names. The statement names its limits up front: threats to safety, abuse, or illegal activity may require reporting.

Group Session Guidelines

Reviewed at the start of each focus group or test group. Participants agree not to repeat what others share outside the session. Results are reported openly as aggregate data, never tied to an individual.

How Input Is Handled

SettingConfidentialityHow Results Are Reported
One-on-one conversationsConfidentialThemes only, never names
Focus groups and test groupsOpen within the groupAggregate statistics

Group results are reported only for groups of five or more. Smaller departments are combined into a larger category so no individual can be identified.

Engagement Forms

Confidentiality is built into the working documents of every engagement, not added at the end.

Client Tracker

An offline workbook that records clients, interviews, and recommendations. Participants are logged by code, such as E-01 or L-01, never by name. Theme counts and 90-day review dates calculate automatically.

Diagnostic Report

Prepared solely for the client's leadership. It compares how often each theme came up among employees and leaders, uses paraphrased statements only, and traces the root cause from where a problem starts to where it surfaces.

Action Plan

Every recommendation is tied to a finding, assigned an owner, and reviewed at 90 days. Anything not resolved at review returns to the diagnosis before new actions are added.

Appendix: Sample Agreements and Forms

Each document below is filled in with a fictional client, Riverbend Regional Clinics, to show how the forms work in a real engagement. Employees appear only as participant codes, as they would in practice. Select a title to open it.

Appendix A Client Confidentiality Agreement Sample
SAMPLE · Fictional organization, people, and data for illustration only

Client Confidentiality Agreement
Confidentiality terms for a Full Circle™ whole-organization assessment

Client organizationRiverbend Regional Clinics, LLC
Address1200 Example Avenue, Riverbend, OK 70000
Authorized representativeDana Whitfield, Director of People
ConsultantFull Circle Consulting™, represented by Shani M. Fenderson, Founder and Principal Consultant
Effective dateJuly 27, 2026

1. Purpose

Full Circle Consulting™ will assess the Client at every level, including leadership interviews, confidential employee one-on-ones, group sessions, and culture observation. This agreement protects the Client's information, the employees who take part, and Full Circle's methods and materials.

2. Client Information

  • Used only to perform the engagement.
  • Not shared outside the engagement without the Client's written permission.
  • Stored securely, with access limited to people working on the engagement.
  • Returned or destroyed within 30 days after the engagement ends.

3. Participant Confidentiality

  • One-on-ones. The Client will not ask Full Circle to identify a participant or attribute any statement to a person.
  • Aggregate reporting. Results are reported only for groups of five or more.
  • Paraphrased statements. No detail points to a person, role, or shift.
  • No retaliation. No action against any employee for taking part, declining, or anything said.
  • Limits. Immediate safety threats, abuse, or legally reportable conduct are handled as the law requires.

4. Group Sessions

Focus groups, test groups, and surveys are open within the group and reported as aggregate statistics. Supervisors and leaders do not attend employee sessions.

5. Full Circle Materials

Full Circle's methodology, tools, templates, and training suite remain the property of Full Circle Consulting™. The Client may use final deliverables internally.

6 – 7. Records and Term

Participants are recorded by code only. Interview notes are destroyed 12 months after the engagement ends. Sections 2 and 5 continue for three years; participant confidentiality has no end date.

Signatures

ClientFull Circle Consulting™
Dana Whitfield (sample)Shani M. Fenderson (sample)
Director of PeopleFounder and Principal Consultant
July 27, 2026July 27, 2026
Appendix B One-on-One Confidentiality Statement Sample
SAMPLE · Fictional organization, people, and data for illustration only

One-on-One Confidentiality Statement
Read or given to each employee before a one-on-one conversation

Why We Are Talking

Riverbend Regional Clinics has asked Full Circle Consulting™ to understand how work actually happens at every level. Your experience is part of that picture. There are no right or wrong answers.

What Stays Confidential

  • What you say stays with Full Circle Consulting™.
  • Your name is not recorded. You are recorded by a code only.
  • Your organization has agreed in writing not to ask who said what.

How What You Share Is Used

Leadership sees themes and counts, such as “9 of 14 employees raised scheduling,” never who raised them.

The Limits

If you tell me someone is in immediate danger, describe abuse, or describe conduct the law requires me to report, I will act as the law requires and share only what is necessary.

Your Choices

  • Taking part is voluntary.
  • You can skip any question or stop at any time.
  • No action will be taken against you for taking part, declining, or anything you say.

Consultant Record

Participant codeE-03
DateAugust 13, 2026
Statement reviewed with participantYes
Consultant initialsSMF
Appendix C Group Session Guidelines Sample
SAMPLE · Fictional organization, people, and data for illustration only

Group Session Guidelines
Read aloud at the start of every focus group or test group

How This Session Works

  • This is an open session. Everyone in the room will hear what you say.
  • Results are reported as counts and themes, never tied to a name.
  • Groups smaller than five are combined before reporting.
  • Supervisors and leaders do not attend.

Ground Rules

  • Respect. Let each person finish.
  • Speak for yourself. Share your own experience.
  • Keep it here. Do not repeat what others share outside this room.
  • No recording.

Session Record

Client IDFCC-001
Session typeFocus Group
DateAugust 14, 2026
Department or categoryFront Desk and Billing (combined)
Participants8
Five or more?Yes
Guidelines read and agreedYes
FacilitatorShani M. Fenderson
Appendix D Diagnostic Report Sample
SAMPLE · Fictional organization, people, and data for illustration only

Organizational Diagnostic Report
Prepared for Riverbend Regional Clinics · Primary contact: Dana Whitfield, Director of People · Prepared by Shani M. Fenderson · September 10, 2026

1. Executive Summary

Front desk turnover reached 42% over twelve months. Leadership attributed it to below-market pay. The assessment found that last-minute schedule changes and lost information between shifts drive most departures. Two actions matter most: two-week schedule notice and a shift handoff checklist built by front desk staff.

  • Schedules change with less than three days' notice.
  • Handoff information is verbal and often lost.
  • Concerns stopped at the supervisor level and never reached leadership.

2. Engagement Overview

OrganizationRiverbend Regional Clinics
Sector and sizeOutpatient healthcare, 420 employees
Engagement startJuly 27, 2026
Report deliveredSeptember 10, 2026
ScopeFront desk, billing, and clinic leadership at three locations
Leadership interviews3
Employee one-on-ones14
Focus groups and test groups2 sessions; 16 participants
Frontline surveys61 responses; 68% response rate
Culture observationAugust 4–8, 2026: shift changes and morning huddles

3. The Presenting Problem

As described at intake: “We can't keep front desk staff past six months.” Leadership's stated cause: pay below the regional market.

4. What We Heard

ThemeEmployeesLeadershipWhat it means
Scheduling notice9 of 140 of 3A major frontline concern leadership does not see
Shift handoffs8 of 141 of 3Information loss is felt daily on the frontline
Pay and benefits5 of 143 of 3Real, but not the leading cause
Recognition4 of 140 of 3Secondary theme to watch

Representative themes (paraphrased): “I find out next week's shift on Friday.” “Notes from the morning never make it to the afternoon.”

5. Root Cause

Scheduling decisions and shift handoffs are communicated too late and only verbally. The problem starts in scheduling practice, moves through missed handoffs, and surfaces as turnover and patient complaints.

6. Recommendations

#RecommendationOwnerStart90-day review
1Publish schedules two weeks in advanceOperations ManagerJuly 22, 2026October 20, 2026
2Introduce a shift handoff checklistFront Desk SupervisorsSeptember 10, 2026December 9, 2026

7. Recommended Training

TopicAudienceDelivery
Communication and Conflict ResolutionLeadership and employeesFacilitated
Appendix E Action Plan Sample
SAMPLE · Fictional organization, people, and data for illustration only

Action Plan

OrganizationRiverbend Regional Clinics
Executive sponsorDana Whitfield, Director of People
Plan approvedSeptember 17, 2026
Review cadenceMonthly check-ins; 90-day review per item
#RecommendationRoot cause addressedOwnerStart90-day reviewStatusOutcome
1Two-week schedule noticeLate schedule changesOperations ManagerJuly 22Oct 20In ProgressPending
2Shift handoff checklistLost handoff informationFront Desk SupervisorsSept 10Dec 9CompletePending

Review Log

Review dateAttendeesWhat changedDecisionsNext review
October 15, 2026Director of People, Operations Manager, Shani M. FendersonSchedules now posted 10 to 14 days ahead; two front desk resignations versus five in the prior quarterContinue; begin handoff checklist auditNovember 12, 2026
Appendix F Client Tracker Workbook Sample
SAMPLE · Fictional organization, people, and data for illustration only

Client Tracker Workbook
Offline Excel workbook. Participants are logged by code, never by name.

Interviews sheet (sample rows)

Client IDTypeCodeDepartmentLevelThemes raised
FCC-001EmployeeE-01Front DeskFrontlineScheduling, Communication
FCC-001EmployeeE-02Front DeskFrontlineCommunication, Tools
FCC-001EmployeeE-03BillingFrontlineScheduling, Pay
FCC-001LeadershipL-01ExecutiveLeadershipPay

Group Sessions sheet (sample rows)

Client IDSession typeCategoryParticipantsMeets 5+ rule
FCC-001Focus GroupFront Desk and Billing8Yes
FCC-001Test GroupBilling4Combine with a larger group

Recommendations sheet (sample rows)

Client IDRecommendationOwnerStart90-day reviewStatus
FCC-001Two-week schedule noticeOperations ManagerJuly 22, 2026October 20, 2026In Progress
FCC-001Shift handoff checklistFront Desk SupervisorsSeptember 10, 2026December 9, 2026Complete

Selected Work

Publicity, sponsorship, and event marketing delivered through May House Press & Publications LLC™, often as part of a larger team led by publicists Sabrina Jones and Patsy Perkins.

International Model Search Tour flyer for Urbain Management, September to December 2009.

Social Media and Event Marketing

International Model Search Tour

Urbain Management and Teen Vogue

Brought in as social media marketer, then expanded the role to assist the director with branding, venue outreach, talent acquisition, and press promotion.

GBG: Gospel's Best Generations tour poster.

Public Relations

GBG Tour

From Television to Concert

Assisted publicist Sabrina Jones in securing venues and building publicity for sponsorships, talent, and radio as the project moved from a television concept to a concert tour.

Aces Against AIDS flyer, Monte-Carlo Rolex Masters 2011, benefiting the Elton John AIDS Foundation.

Charity Event Promotion

Aces Against AIDS

Monte-Carlo Rolex Masters, 2011

Supported promotion for a campaign of events benefiting the Elton John AIDS Foundation, including a launch party, exhibition match, and gala.

Merci-Belle: The Look of LA event one sheet, Colony Nightclub, Hollywood, November 17, 2011.

Product Placement and Sponsorship

Merci-Belle: The Look of LA

Hollywood, 2011

Sourced product placement and gift bag items for a fashion and music event benefiting ACT Today! and its autism care and treatment programs.

The Queen Project promotional flyer featuring Tamia, Kelly Price, and Deborah Cox.

Sponsorship and Event Support

The Queen Project

Tamia, Deborah Cox, and Kelly Price

Supported sponsorship outreach and event coordination for a reality series and tour, working with Celebrity Style Entertainment.

Electronic press kit pages created for recording artist Terrell Carter.

Writing and Media Kits

Bios, EPKs, and Press Releases

Actors, Recording Artists, and Businesses

Biographies, electronic press kits, press releases, fliers, and promotional photography for entertainers and small businesses.

Reviews

“Over the past 18 years, [Shani] has been a member of my advisory team and acted as co-consultant on several projects. Her strengths lie in marketing, media relations and buying trends as they relate to women.”

“[She] is the consummate professional and demonstrates the highest integrity. I highly recommend her.”

David J. Smith, MBADavid J. Smith and Associates, training and business consultancy

“When I started my business 22 years ago [Shani] was very instrumental in helping write my program design and marketing plan for my facilities. Her expertise and attention to detail helped me satisfy the stringent state and local guidelines to get my facilities licensed and open.”

“[She] is a consultant you can trust to maintain the utmost confidentiality and professionalism.”

Shirley A. SmithOwner and Administrator, Shiru Residential Homes

Professional Experience

Three decades of client-facing leadership across public service, residential care, corporate credit, and customer operations.

Leadership and Mentorship Highlights

  • Guide onboarding and peer support for new Family Services Specialists.
  • Serve as a go-to policy resource for colleagues on SNAP, ABD, and childcare programs.
  • Review documentation for accuracy and compliance as part of quality control.
  • Act as point of contact during client escalations and supervisory absences.
  1. 2025 to Present

    Full Circle Consulting™

    Founder and Principal Consultant

    • Built a whole-organization assessment model and a proprietary dual-audience training suite of six topics and thirteen documents.
  2. 2025 to Present

    AuricYield™

    Founder and Publisher

    • Launched an independent financial literacy imprint and published Breaking the Broke Cycle in April 2026.
  3. 2023 to Present

    Family Services Specialist II

    Oklahoma Department of Human Services

    • Provide eligibility assessments for SNAP, ABD, and childcare cases while maintaining a large caseload.
    • Mentor new staff and support systems training and policy interpretation.
    • Support case reviews and documentation corrections.
  4. 2022

    Customer Care Associate

    NTT DATA, BPO Customer Care

    • Resolved 75 to 100 inbound policyholder and provider calls daily.
  5. 2017 to 2020

    Merchandise Associate and Beauty Expert

    Marshall's

    • Mentored new hires and supported register and floor training.
  6. 2014 to 2018

    Care Provider

    Girling Home Health Care and At Home Health Care

    • Delivered in-home elder care and consulted with vendors on ICD-10 readiness.
  7. 2005 to Present

    May House Press & Publications LLC™

    Owner and Publisher

    • Publishing, publicity, and event marketing company. Supported the Urbain Management and Teen Vogue International Model Search Tour, Aces Against AIDS, and Merci-Belle: The Look of LA.
    • Writes bios, electronic press kits, and press releases for actors, recording artists, and small businesses.
  8. 2003 to Present

    David J. Smith and Associates

    Advisory Team Member and Co-Consultant

    • Co-consults on marketing, media relations, and buying trends among women for a training and business consultancy.
  9. 2001 to 2004

    Facility Manager

    Shiru Residential Homes

    • Helped write the program design and marketing plan that brought the facilities through state and local licensing.
    • Directed daily operations of a licensed residential care facility in compliance with Inland Regional Center and California licensing standards.
    • Supervised and evaluated care staff, built training plans, and created emergency response protocols.
    • Coordinated individualized support plans with therapists, caseworkers, and healthcare providers.
  10. 2001 to 2004

    News Editor

    Viewpoints, Riverside Community College

    • Won first place for an opinion story on music and second place for a news story, Riverside County college journalism competition, 2002.
    • Staff member when the paper earned the Associated Collegiate Press National Pacemaker Award in 2004.
  11. 1999 to 2001

    Customer Service Representative

    Time Warner Cable

    • Handled inbound service and sales calls.
  12. 1998 to 2004

    SouthSyde Magazine and SouthSyde Soul

    Founder and Publisher

    • Founded and published two magazines.
  13. 1995 to Present

    Registered Freelance Journalist

    Texas

    • Award-winning journalist for music and opinion stories. Broadcast, publicity, and publishing work appear under Media and Creative.
  14. 1994 to 2002

    Customer Service Professional

    Stage Stores, Inc.

    • Advanced from the shipping department to the customer service credit office, managing high-end and Fortune 500 accounts.

Education

Bachelor of Science, 2026

Organizational Leadership

University of Oklahoma, College of Professional and Continuing Studies

Interdisciplinary Studies program with an emphasis in Organizational Leadership. Dean's List, Fall 2025 and Spring 2026.

Next

  • Master's in Organizational Leadership, University of Oklahoma

Additional Study

  • University of Phoenix. Marketing with an emphasis in business management
  • Kaplan University. Business with an emphasis in marketing
  • The Art Institute of Philadelphia. Graphic design
  • Riverside Community College. Dual degree in journalism and business; News Editor, Viewpoints

Program Highlights

Strategic Communication

Communication as a leadership function, measured by whether the audience understands, not whether the message was sent.

Problem-Solving and Decision-Making

Structured problem definition, recognizing cognitive bias, and evaluating whether a solution worked.

Measuring Human Performance

Evaluating individual and organizational performance with evidence leadership can act on.

Digital Literacy and Data Analysis

Using digital information and data responsibly, checked for bias and relevance before it drives a decision.

AuricYield Publishing™

Founder and Publisher

AuricYield Publishing™ is an independent imprint for financial literacy books written in plain, non-judgmental language for readers who have been talked over by traditional financial advice.

The flagship Breaking the Broke Cycle series connects money to the patterns behind it: poverty trauma, relationships, business ownership, and long-term stability. The books assume no financial background and are written for adult readers at every stage, including those without a college degree.

Published April 2026

Breaking the Broke Cycle

Healing Poverty Trauma While Building Financial Stability. Available on Amazon.

ISBN 979-8259025691

Cover of Breaking the Broke Cycle by Shani M. Fenderson, showing hands opening an empty wallet.
Breaking the Broke Cycle cover.
Book 1Breaking the Broke Cycle
Staying the Course cover, showing a runner's shoe on a track.
Book 2Staying the Course
From Employee to Owner cover, showing a glowing light bulb.
Book 3From Employee to Owner
Love and Money cover, showing two hands touching.
Book 4Love & Money

The Breaking the Broke Cycle Series

Seven books and a companion line, each built around one stage of building lasting financial stability.

Breaking the Broke Cycle cover.

Book 1, Published

Breaking the Broke Cycle

Healing Poverty Trauma While Building Financial Stability

From a low credit score to financial freedom: understanding money triggers, rebuilding credit, and building wealth that lasts.

Staying the Course cover.

Book 2, Forthcoming

Staying the Course

The Companion Volume to Breaking the Broke Cycle

Maintaining financial growth through setbacks, temptation, and the moments when it feels like it will never be enough.

From Employee to Owner cover.

Book 3, Forthcoming

From Employee to Owner

Building a Business When You Have No Business Background

Turning a hustle into a legal, profitable, lasting business.

Love and Money cover.

Book 4, Forthcoming

Love & Money

How to Merge Finances, Talk to Family About Money, and Protect Yourself Financially in Love

Money inside relationships, partnerships, and families.

Still to Come

Book 5

Raising Financially Literate Children

Passing financial skills to the next generation.

Book 6

Credit to Ownership

From building credit to owning a home.

Book 7

Mental Health and Money

How financial stress and wellbeing connect.

Companion Series

Surviving the System

Eight books on the structural barriers that keep people from financial stability.

Guided Journal

Her Wealth

A 365-day guided journal on wealth building for women.

Media & Creative Work

Writing for an audience, pitching a story, and designing a message all build the same capability an organization needs from its leaders: making complex ideas clear to the people who need them.

Journalism

Award-Winning Journalist

Award-winning journalist for music and opinion stories. Former News Editor of Viewpoints, Riverside Community College, and a member of its 2004 Pacemaker Award staff. Registered freelance journalist in Texas since 1995.

Shani Fenderson behind a Nikon camera.

Public Relations

Publicist

Public relations for A-list through D-list celebrities, small businesses, and artists, including press releases, campaigns, and social media promotion.

Shani Fenderson holding her book Breaking the Broke Cycle.

Publishing

Publisher and Author

Publisher with May House Press & Publications LLC™ since 2005 and AuricYield™. Author of You Are the Product (2016) and Breaking the Broke Cycle (2026). Founded and published SouthSyde Magazine and SouthSyde Soul from 1998 to 2004.

Shani Fenderson speaking into a studio microphone.

Broadcast

Radio Host and Voice Talent

Radio host, vlogger, blogger, and voiceover talent for commercials and radio.

Lucille, an original digital portrait by Shani M. Fenderson.

Lucille, original digital art

Art and Design

Artist and Graphic Designer

Graphic design for print media, original artwork, and jewelry design.

Shani Fenderson writing on a laptop at her desk.

Digital Publishing

Contributing Writer and Blogger

Published through the Yahoo! Contributor Network from 2004 to 2013 and contributed to the Yahoo! US Shine blog.

Businesses

Companies

  • HG Development Group, LLC™
  • May House Press & Publications LLC™
  • Urban Argonauts, LLC™
  • AuricYield™
  • Full Circle Consulting™

Credentials and Skills

Professional Memberships

  • Project Management Institute (PMI)
  • BMI
  • ASCAP
  • National Notary Association
  • American Society of Notaries

Certifications

  • Notary Public, Texas
  • Notary Public, Oklahoma
  • CPR, AED, and First Aid, National CPR Foundation, 2025 to 2027

Honors and Awards

Academic

  • Dean's List, University of Oklahoma, Fall 2025 and Spring 2026

Individual Journalism Awards

Riverside County College Journalism Competition, 2002

  • First Place, Opinion Story (music coverage)
  • Second Place, News Story

Viewpoints Staff Awards

News Editor, Riverside Community College

  • Associated Collegiate Press National Pacemaker Award, 2004
  • Associated Collegiate Press College Newspaper of the Year, second place nationally among community colleges, 2004
  • Los Angeles Times College Newspaper Overall Excellence, second place, 2004
  • Society of Professional Journalists, Excellence in Student Journalism, second place, Best Newspaper, 2004

Certified Training

Coaching Practices for Managers, Public Relations, Project Management, Content Marketing Strategy, Brand Management, Sales Training, Market Research and Consumer Behavior, Personal and Business Branding, and CRM for Real Estate.

Skills

Leadership and People

Training and mentorship, coaching, policy interpretation, quality review, staff evaluation, escalation management

Communication and Media

Public speaking, journalism, press releases, public relations, social media promotion, voiceover

Design and Creative

Graphic design, print media, artwork, jewelry design

Operations

Compliance documentation, case management, CRM systems, call management, notary services

Vision and Goals

The long view is a consulting practice that scales deliberately, keeps the honesty it was built on, and reaches the organizations that need this work most.

  1. EducationMaster's in Organizational LeadershipContinue at the University of Oklahoma and deepen the research behind organizational assessment.
  2. ConsultingEstablish Full Circle™ Regionally, Then NationallyLead every engagement with empathy, policy clarity, and the mentoring and community-centered approach built on the frontline. Build documented results, then bring the model and training suite to a national market.
  3. CredentialsProject Management CertificationBuild on PMI membership and certification coursework toward professional certification, supported by mentors and continued conversations with employees across roles and industries.
Studio portrait of Shani Fenderson in a burgundy blazer and tortoiseshell glasses.

The Long-Term Horizon

A certification program that trains consultants in the Full Circle™ methodology. A public version of the training suite for employees and leaders working without institutional support. And sustained presence in rural organizations, community nonprofits, and public sector agencies that conventional consulting has historically left out.

References

Ewen, L. (2026, May 28). The disconnect between front-line workers and leadership is growing, report says. HR Dive. https://www.hrdive.com/news/the-disconnect-between-front-line-workers-and-leadership-is-growing/821336/

Glossary: Types of Leaders

Leadership style shapes what the frontline experiences every day. A Full Circle™ assessment identifies which styles are at work in an organization and how each one reaches employees. Most leaders use more than one, and the strongest shift style to fit the situation.

Adaptive

Mobilizes people to face challenges that have no ready answer, helping them adjust habits and assumptions rather than waiting for a fix from the top (Heifetz, 1994).

Frontline experience Invited into the problem-solving instead of handed a solution.

Watch for Can feel unsettling without clear checkpoints.

Affiliative

Puts people and relationships first, building harmony and trust within the team (Goleman, 2000).

Frontline experience Feels valued and connected; morale rises.

Watch for Poor performance may go unaddressed.

Authentic

Leads from self-awareness, clear values, and transparency (George, 2003).

Frontline experience Knows where they stand, which builds trust.

Watch for Stated values must match consistent action.

Autocratic

Makes decisions alone and expects compliance. Also called authoritarian or coercive (Goleman, 2000; Lewin et al., 1939).

Frontline experience Clear direction in a crisis, with little voice.

Watch for Used daily, it produces fear, silence, and turnover.

Bureaucratic

Leads through rules, procedures, and a defined chain of command (Weber, 1947).

Frontline experience Consistency and fairness in regulated settings.

Watch for Policy can outrank people, and change comes slowly.

Coaching

Develops people's long-term strengths through feedback and stretch assignments (Goleman, 2000).

Frontline experience Growth, regular feedback, and a path forward.

Watch for Takes time and depends on the employee wanting to develop.

Democratic

Shares decisions and seeks input before acting. Also called participative (Goleman, 2000; Lewin et al., 1939).

Frontline experience Feels heard, which builds buy-in.

Watch for Slow when a decision is urgent.

Laissez-Faire

Hands decisions to the team and stays largely uninvolved. Also called delegative (Lewin et al., 1939).

Frontline experience Autonomy for experienced, self-directed teams.

Watch for Confusion and little support for everyone else.

Pacesetting

Sets high standards and leads by example, expecting others to keep pace (Goleman, 2000).

Frontline experience Works with skilled, motivated teams.

Watch for Burnout, and a sense of never measuring up.

Servant

Puts the growth and well-being of others first and removes barriers to their work (Greenleaf, 1977).

Frontline experience Supported, with obstacles cleared.

Watch for Needs boundaries so the leader is not overextended.

Situational

Shifts between directing and supporting based on each person's competence and commitment (Hersey & Blanchard, 1969).

Frontline experience Gets the level of support the task requires.

Watch for Depends on reading each person accurately.

Transactional

Sets clear expectations and exchanges rewards or consequences for performance (Bass, 1985; Burns, 1978).

Frontline experience Knows exactly what is expected.

Watch for Little motivation to go beyond the minimum.

Transformational

Inspires people beyond self-interest through vision, intellectual challenge, and individual attention (Bass, 1985; Burns, 1978).

Frontline experience Connected to purpose and motivated to grow.

Watch for Vision without follow-through loses trust.

Visionary

Mobilizes people toward a shared direction while leaving room for how to get there. Goleman calls this authoritative (Goleman, 2000).

Frontline experience Understands where the organization is going and why.

Watch for Loses credibility if the leader is out of touch with daily work.

References

Bass, B. M. (1985). Leadership and performance beyond expectations. Free Press.

Burns, J. M. (1978). Leadership. Harper & Row.

George, B. (2003). Authentic leadership: Rediscovering the secrets to creating lasting value. Jossey-Bass.

Goleman, D. (2000). Leadership that gets results. Harvard Business Review, 78(2), 78–90.

Greenleaf, R. K. (1977). Servant leadership: A journey into the nature of legitimate power and greatness. Paulist Press.

Heifetz, R. A. (1994). Leadership without easy answers. Belknap Press of Harvard University Press.

Hersey, P., & Blanchard, K. H. (1969). Life cycle theory of leadership. Training and Development Journal, 23(5), 26–34.

Lewin, K., Lippitt, R., & White, R. K. (1939). Patterns of aggressive behavior in experimentally created “social climates.” The Journal of Social Psychology, 10(2), 271–299.

Weber, M. (1947). The theory of social and economic organization (A. M. Henderson & T. Parsons, Trans.). Free Press.